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Bill Magee
Edinburgh up Seven Places in Demos-PwC UK Cities Growth Index


Edinburgh's Chamber of Commerce reports the Scottish Capital has reached 2nd place behind only York in the Demos-PwC's Good Growth for Cities' Annual Index - up seven places on 2024.

The city scored highly for its skills, work-life balance and jobs but needs to do more to ensure the lasting fortunes of new businesses plus achieve improvements in the health and housing sectors.

Over the next year the launch of a series of targeted strategies promise to improve how growth is delivered across Edinburgh and who benefits from such moves.


Edinburgh Castle in all its spendour with the Balmoral in foreground

PWC labels the index as 'Smarter Choices, Better Outcomes' claiming local economies across the UK are at a turning point: there is a renewed focus on what it describes as 'place-based growth' to create fresh impetus for action.

'Progress depends on clear, strategic choices,' where prioritising the foundations of thriving communities and businesses represent the key. Along with a focus on local strengths with tangible economic potential outcomes people can both see and feel.

Overtaking London

Edinburgh hit a new milestone in June 2025 overtaking London in terms of GDP per head for the first time. This growth reflects a mix of long-established strengths in financial services and higher education, alongside relatively new specialisms including life sciences and technology.

The city's growth, a strong research base and skilled workforce has attracted global interest with 27 foreign direct investment projects secured over the past year, PwC reports.

Yet this kind of economic growth and investment doesn't always translate into tangible benefits for the public but there are signs Edinburgh's residents do stand to gain from its impact.

PwC confirms: 'The city climbed to second place in our index this year - scoring well across a range of indicators including youth and adult skills, high streets and shops and work-life balance.'

Such results suggest Edinburgh's economic expansion IS leading to improvements in quality of life and opportunity but lower scores in home ownership and income do indicate not all residents are seeing these benefits.

Other Significant Factors

The Capital's thriving tourism industry is another area where the City is working to spread the benefits of growth more fairly. The Edinburgh Fringe - described as the world's largest performance art festival - draws millions of visitors to the city every year.

It creates jobs, drives spending and brings global attention to the city but despite significant economic activity generated, much of those financial benefits are channelled through national tax systems.

Also, residents experience the annual disruption of the festivals without seeing tangible improvements to local services and infrastructure, the index points out.


Significant numbers of shows are free or pay what you can afford

New Visitor Levy

PwC says a new visitor levy is set to change that - from 24 July 2026 visitors will pay a 5 per cent charge per night on paid accommodation with the levy applying across the entire local authority area 365 nights per year and projected to raise up to 50 million pounds annually by 2028/29.

It's the first time Edinburgh will have a dedicated income stream tied directly to visitor numbers. The plan is it will allow the City Council to reinvest in services and infrastructure supporting both residents and the visitor experience.

Proposed uses include affordable housing, with maintenance plus support for the culture and wider visitor economic sector. The initiative along with wider action to address inequality point to a fairer future where benefits of growth are felt more broadly.

Bottom Line?

A long-time Edinburgh resident and having also lived and worked journalistically in York, it is completely understandable how two such world-renowned cities would be placed where they stand - each offer up an abundance of attractions but cannot rest on their laurels, as this index shows. Time will tell if the new visitor levy tilts Scotland's Capital upwards just that single step to top spot...


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