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Internet Marketing
Don't just take.. give a little!

How often have you seen a site which just presents a list of products for you to purchase and little other information?  The site seems to say "I'm here to sell you something so don't mess me around looking for lots of information just buy stuff and get on with it!".

At the end of the day you need to look at your site like a shop where you create an ambiance for your visitor and make them want to buy.  We all like free samples and a giving attitude helps your sales.

For example.. it is now very easy to create an interesting screensaver and costs little to get one made up. You could thus offer a FREE screensaver to your site visitors.

For example.. it is so easy to add a little background information on a product or service so why not do so?

For example.. it is so easy to tell your visitor a little about your company and about the people that run it so why not do so?

For example.. tell some amusing stories about your business that visitors will enjoy reading as it puts a human face on your site so why not do so?

For example.. offer a FREE monthly newsletter containing interesting stories and not just a sales pitch then your visitors will enjoy receiving it and likely purchase more as a result so why not do so?

At the end of the day a site that offers something back to the customer makes it a friendly and trust worthy place to do business.



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